In India today's NEWS Headlines is will Rakhi Savanth Marry?. This is a topic for last few weeks. Today is the final day to decide to whom she would like to choose. As a ordinary person this is news, but we are looking at the strategy point of view.
Rakhi savanth is a person who would like centre of attraction. Some time back she dressed like a Sanyasini stating that she will quit all material life due to constant harrasment of different kind people. At the end of the day she annouced that that is drama.
Media and Savanth making general public curious and making them to watch the TV show. We need to appreciate the strategy that they have used to pull the crowd. Strategy is to convert person life to a business event.
This is the second event of this type of news in recent time. Swayam Varam is not a new technique since time immorials this type of marriage has been taking place. The difference is that those time event managers had not earned any money, but today this is a money making system.
Business point of view this is good strategy and would generate revenue.
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